Most people, investor or not, are likely to misconceive that Value Stock must have a good Dividend .If the dividend is high compared to share price, then that share is supposed to be more “Value Stock” . When market is bearish, brokers and newspaper will show the list of the top ten dividend stock and suggest investor to put money in them

In Value Stock , we need to forecast the future cash flow which have affected by many factors. Such as its industry, marketing, manufacturing, management ,financial status, competitive advantage and much more. But Dividend play is a lot more easier ,you just use the historical data to see the dividend on the past years and it is done

 
From  Value Investor ‘s view, dividend is just one of minor factor .Dividend is a bonus reward for the patient. Because value investor have to hold the stock very long time before market can realize its real value and price will appreciate .So during that time if the value investor does not get anything, it might be too meant for him/her. So some dividend will do a good job at fuelling the investor.

But some firm that have very high dividend rate is not a good sign. Some might provide 10% dividend yield or it payout all of its earning to shareholder. This is a bad sign , the firm might cannot grow further so they pay all earning instead of keeping it for more expansion .And then someday in the coming year, the dividend rate might be fall cause company can sustain its earning on the no-growth situation.

Good dividend might turn out to be a trap to lure the investor. And this is not  the “Value Stock” at all.